A small selection of retailers within EDITED are tracked on a brand level rather than tracking all products found on the retailer's website. This solution is used to ensure we can attain the highest level of accuracy when tracking very large and complex websites.
There are two different methods we use when tracking a retailer's site by brand. Please see below for details regarding both of these.
One tracker with a restricted brand list
This approach is used when tracking large retailer websites and means we only track products from a specific list of brands. Please see below for a list of retailers that are tracked in this way with the list of brands tracked across each website.
Wildberries (RU, BY, KZ)
Brands tracked at this retailer:
Adidas
Camper
Geox
Havaianas
Smile of Milady
Salomon
Crocs
Birkenstock
Reebok
Nike
Puma
Columbia
Speedo
Asics
Under-armour
Reima
Uniqlo
Jack-jones
Vero Moda
Tommy-hilfiger
Next
esprit
chaps
Gap
Soliver
Marc-opolo
Polo Ralph Lauren
Mango
Tom-tailor
Shein
Calvin Klein
Emporio Armani
Lacoste
Guess
Topshop
Mercardo Libre (MX)
We currently track all brands available within this brand list on the retailer's website.
Mercardo Libre (BR)
We currently track all brands available within this brand list on the retailer's website.
One tracker per brand
This is the best approach when tracking extremely large business-to-consumer retail websites. Zozo (JP) is the only retailer we track in this way currently within EDITED. This retailer and the specific brand trackers can be found in the retailer filter panel by searching 'Zozo - brand name'.
If you have any further questions, please don't hesitate to reach out via support@edited.com!