Research

Research: When Are Site Merchandising & Promotion Articles Published?

 

EDITED Research consists of a mix of regular and ad hoc reporting. The tables below outline the regular articles published daily, weekly, monthly, quarterly, or seasonally, and where to find them within the Articles section. 

These are not the only articles published. Most trend and consumer strategy content is not listed below, as they either report on a rapidly emerging trend or their subject matter changes periodically. 

Understanding the Calendars

Publish Frequency = whether the article will be published daily, weekly, monthly, quarterly, or seasonally. If there is a specific day of the week on which the article is published, this is outlined in brackets. For example, "Weekly (F)" means the article is published weekly on Fridays. 

Article Type = shows which checkbox to tick within the Article Type dropdown navigation to find the article.

 


 

Publish Frequency Article Name Article Type
 Daily  Daily Communications & Discount Codes  Retailer Messaging
 Monthly  Events & Opportunities  Events & Opportunities
Sustainability Calendar Messaging Calendars
 Holidays & Events Calendar Messaging Calendars
Licensing Calendar Messaging Calendars
Sports Calendar Messaging Calendars
Messaging Calendar Planning Messaging Calendars
 Jan  Lunar New Year  Consumer Moments
 Feb  Valentine's Day  Consumer Moments
Mar  International Women's Day  Consumer Moments
 Mother's Day (UK)  Consumer Moments
 Apr  Easter  Consumer Moments
 Earth Day/Month  Consumer Moments
 May  Mother's Day (US)  Consumer Moments
Jun Father's Day Consumer Moments
 Jul  4th July (US)  Consumer Moments
Festive Season Planning Consumer Moments
Back To School  Consumer Moments
Aug Back To College Consumer Moments
 Oct  Messaging Tracker: Black Friday  Consumer Moments
 Halloween  Consumer Moments
 Nov  Messaging Tracker: Black Friday  Consumer Moments