Reading the DynamicView Action Candidate tab

NOTE: DynamicView’s Action Candidates tab is only available to clients who have licensed the full DynamicAction retail analytics platform.

• The Action Candidates tab provides a list of suggested actions that DynamicAction’s Product Opportunities algorithms have identified for the selected product.
• DynamicView estimates the potential increase in sales or profit for each estimated action.
• The estimated sales and profit values are derived with the assumption that your action will change the metric by the suggested amount while holding other metrics constant.
• The Opportunities area in the DynamicAction platform reveals the opportunity lists that contain the item.
• These help users to understand why the action is suggested and identify other products that might require similar action.