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- Help Center
- How To Use EDITED Overlay
- Side Panel: Customizing Your Analysis
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How To Use myEDITED
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How To Use EDITED Market
- Getting Started With Competitive Market
- Building & Managing Competitive Market Workbooks
- Using Competitive Market Workbook Filters
- Competitive Market Workbook Advanced Filtering
- Competitive Market Analysis Types: Analyzing Products In Workbooks
- Competitive Market Analysis In Practice
- Dashboards
- Lists
- How Does EDITED Competitive Market Work?
- Sharing EDITED Data
- Market: Understanding Terminology & Methodology
- EDITED Support
- Frequently Asked Questions
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How To Use EDITED Digital & Omni
- Getting Started: Navigation & Administration
- Getting Started: Control Panel
- Analysis Types: Dashboards
- Analysis Types: Insights
- Analysis Types: Opportunities (Decision Trees)
- Analysis Types: Opportunities (Action Impact)
- Analysis: Opportunities (Product Badges)
- Analysis Types: Basket Analysis
- Analysis Types: Tasks
- Getting Started: Using Charts
- Getting Started: Exporting, Sharing, Saving & Downloading
- EDITED Digital/Omni FAQ
- EDITED Digital/Omni Data Sources
- DynamicAction Glossary
- Release Notes Archive
- Additional Administration
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How To Use EDITED Research
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How To Use EDITED Messaging
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How To Use EDITED Overlay
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How To Use EDITED Signal
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How To Use EDITED Match
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Webinars
Overlay: How Do I Change The Metric Comparison Value?
EDITED Overlay supports three different metric comparison options, which can be changed from the drop-down Compare in the side panel.
Peer Percentile: The Peer Percentile shows how a product compares to its category peers. For example, being in the 8th percentile for Product Conversion means 92% of similar products have higher rates.
Overall Percentile: The Overall Percentile comparison value is calculated similarly to the Peer Percentile. Instead of evaluating products within an item’s category, it looks at all products across your organization's merchandising assortment.
% vs Period B: % change from period A to period B.
The Metric Comparison Pill is color-coded to represent the performance of each product compared to its peers:
- Red: 1-30th percentile ( Bottom)
- Amber: 31st and 69th percentile ( Average)
- Green: 70th percentile or higher ( Top)
- Grey: If a metric value isn’t available or is not supported
For some metrics, the percentile values are inverted. For example, a low Peer Percentile for Bounce Rate indicates fewer one-page visits. In this case, Peer Percentile values below 30 are green, while values above 70 are red.