To view Statistics click Analysis and select Statistics:
Top Retailers and Top Brands: these bar charts indicate the 5 retailers and brands that stock the highest number of products that match your selection criteria. Click the charts to view a list of relevant products.
Regions, Currencies, Segments: the pie charts indicate the proportion of products stocked in each region, currency and market segment (value, mass, premium or luxury), for the retailers you have selected.
- The region is determined by the region of the site from which the product was originally tracked.
- The currency is determined from the site that the product was tracked from.
- The segment of a product is determined by the retailer from which it came.
Recent Activity: the table shows changes to pricing and product activity by week over the past 14 days. The pricing is counted by number of SKUs, and the Sell out and New in is counted by number of products.
Turn Rate: the bar chart shows the mean number of days for the products in your workbook to reach 1st sell-through, 1st full replenishment, 1st sellout and 1st discount.
(For EDITED’s definitions of these terms, see the terminology section).
Prices: the maximum, median, and minimum prices of the selected products.
Product KPI donut charts: the donut charts visually represents the percentage of the selected products that are on discount, the average discount percentage, the percentage of Outlet products and the percentage of products that have been Replenished.
Click any chart to see a list of the relevant products.
Donut chart definitions:
Current discount %: See the percentage of products within your workbook that are currently on discount (A product is discounted when if the current selling price of any SKU is lower than the full price of that SKU)
Avg. Discount %: See the average percentage products within your workbook are discounted by (Average discount percentage is the mean percentage that products have been discounted by across a retailer, brand, product type or assortment, according to the products in your workbook.)
Outlet: See the percentage of products in your workbook that are part of a retailers outlet assortment (Outlet products are those marketed as “outlet” by the retailer, or where no such explicit label exists, the product has a previous price or “RRP” displayed on the retailer’s site, but it has never been available to buy at that price, online or for that season.)
Replenished: See the percentage of products within your workbook that have been replenished at least once (A product is replenished when at least 51% of SKUs have returned to stock at the same time, where two or more SKUs were originally present.)
Advertised as discounted: See the percentage of products within your workbook that have an advertised discount.
Average advertised discount %: The average percentage a product is advertised as being discounted by.
Price increases: See the percentage of products within your workbook that have increased from the price they were previously seen at.
For further information on our terminology see here.